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McLaren 720S Velocity by MSO-2017 Geneva Motor Show-1

Geneva Motor Show

One-off McLaren 720S Velocity by MSO Showcased at Geneva

Just hours following the unveiling of the McLaren 720S at the Geneva Motor Show, McLaren Special Operations showcased the bespoke one-off. The 720S Velocity was on display to highlight the levels to which customers of the 720S will be able to personalize their supercars.

“The MSO mission is to fulfill customer desire for exclusivity in their choice of McLaren,” said Ansar Ali, Managing Director of McLaren Special Operations. “The lean, sculpted beauty of the new 720S provides the perfect starting point for owners to be creative and the specification of this MSO 720S ‘Velocity’ showcases a taste of the customization options that are possible.”

McLaren 720S Velocity by MSO-2017 Geneva Motor Show-2

The 720S Velocity is painted a special pearlescent shade created by MSO. The 720S looks stunning in Nerello Red that fades into Volcano Red under the light. Red tinted MSO carbon on the engine cover adds a bit of contrast.

The interior is wrapped in carbon black alcantara with Harissa Red accents. The lightweight bronze wheels just look right on this 720S Velocity.

McLaren 720S Velocity by MSO-2017 Geneva Motor Show-4

The McLaren 720S Velocity is one of five MSO themes for the new McLaren Super Series that can be viewed in a boutique area of the McLaren stand at the Geneva International Motor Show. The other themes, GT, Pacific, Track and Stealth are displayed on screens.

Here’s a complete list of custom enhancements on the 720S Velocity:

  • MSO Exterior Paint Theme (Nerello Red/Volcano Red)
  • MSO Bronze Wheel Finish
  • MSO Carbon Fibre Bonnet (red tinted gloss finish)
  • MSO Carbon Rear Deck Vent (gloss finish)
  • MSO Carbon Service Cover (gloss finish)
  • MSO Carbon Fibre Rear Aero Bridge (gloss finish)
  • MSO Carbon Full Length Sill Cover (satin finish)
  • MSO Carbon Face Vents (satin finish)
  • Full Carbon Black Alcantara® Facia with Harissa Red Leather IP Topper Centre and IP Topper Driver Side (Harissa Red contrast stitch on all stitch lines)
  • Full Carbon Black Alcantara® Tunnel and Door Bin Lid with Harissa Red Contrast Stitch (including Black TPE Cup Holder and Key Fob Holder)
  • Full Carbon Black Alcantara® Steering Wheel with Harissa Red Leather Centre Band (Harissa Red contrast stitch on upper and grips)
  • Full Carbon Black Alcantara® Door Casings with Harissa Red Contrast Stitch and Harissa Red Leather Door Speaker Surround Inner
  • Full Carbon Black Alcantara® Seats with Carbon Black Leather Large Insert Panels (cushion/seatback) and Harissa Red Leather Minor Insert Accent Panels. Harissa Red Contrast Stitch on all stitch lines
  • Full Carbon Black Alcantara® Headlining with Harissa Red Contrast Stitch
  • Full Carbon Black Alcantara® Quarter Panel Rear and Bulkhead Finisher (Harissa Red contrast stitch on decorative stitch lines)
  • Carbon Black Carpet Rear Shelf and Bulkhead (Harissa Red contrast stitch on decorative stitch lines)
  • Carbon Black Alcantara® B Pillar Lower with Harissa Red Contrast Stitch

With all its custom upgrades, the 720S Velocity costs £335,000 or about $407,000.

McLaren 720S Velocity by MSO image gallery:

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