Currently, the BMW M cars are available in standard and the sportier Competition trims, along with CS and CSL special editions. However, according to a new report, BMW will soon discontinue the base variants, making the ‘Competition‘ as the entry point for BMW M cars.
BMW M CEO Frank van Meel told the media that since models like the M440i fill the gap between BMW’s regular models and the high-performance versions, the company believes there’s no longer a need for the standard M model.
M “introduced the competition layer, which actually now has become the new normal,” Meel said, “So that will go away or more or less already has gone away…we’re not going to split any longer between M and M Competition, it will all be competition in the future,” he added.
In other words, the standard M3, M4, and M5 would be phased out, and the Competition versions would become the new base variant.
In fact, you can see this strategy being adopted for BMW’s performance SUV line-up. The recently introduced X5 M and X6 M are only available in the ‘Competition’ trim.
Source: Car Throttle