Audi Australia is looking at introducing a series of special-edition models that draw inspiration from the brand’s motorsport history and current racing activities. The local division has hinted that some interesting projects are already in the pipeline, although details remain under wraps for now.
Speaking to CarExpert at the Australian media launch of the new RS 5 in Tasmania, Audi Australia’s head of product, Matthew Dale, said the company sees plenty of scope to create something different for local buyers.
Dale pointed to motorsport-inspired liveries and unique design details as ways to give existing models a fresh identity during their lifecycle. He also suggested that these editions could be developed specifically for Australian customers, building on the brand’s previous special-model offerings.
While he stopped short of revealing which models are being considered, Dale confirmed that some special cars are on the way. They could also have individual names and be offered to a select VIP customer base with the chance to purchase them.
It remains to be seen which Audi models will get the treatment, but one of them would be the new Audi RS 5.
Source: Car Expert
